With: Blue Ox MPLS, Michael Haug Photography, Aveda Artists

Aveda, one of the world’s biggest beauty companies welcomes fans of all kinds to its celebration of hair artistry and community every two years - the Aveda Congress. Aveda tapped Merge to help create a look-and-feel for the Congress consisting of a logo, posters, animations and art-directed photography. The team received a standing ovation for their performance, and the artwork is being used by the Aveda education team in the form of Tech Guides and Online Learning.