With: Touchpoint, Tanek, HP, Accenture, Liquid

Merge was asked to help create new prototype retail experiences in flagship Best Buy stores. As retail moved from product-focused to service-focused, the “Center of Store” was seen as the most logical place for customers to meet with Best Buy sales associates, have experiences with new products, and receive training. The graphic design reflected customers having a “Connected Experience” with the Best Buy brand.