With: Blue Ox MPLS

With more than 650 major medical centers across the US certified to implant Boston Scientific's WATCHMAN Left Atrial Appendage Closure device, Boston Scientific tapped Merge to create a look and feel for their training program and product launch. Watchman University was born. The logo is a play on the actual shape and structure of the WATCHMAN device itself. Other work for Boston Scientific includes art-directing the photography for BSCI’s “Galaxy of Products” and creating an identity for the Marketing Activation and Integration team.